The next edition of the H+H Cologne, which will be held from 22 to 24 March 2024 in Cologne, promises to be an unmissable event for fans and professionals of the creative craft industry. This year, the main theme of the event will be “Creative Empowerment”, an invitation to exploit creativity to ensure the sustainability of the craft industry.
The fair aims to be the main platform for inspiration and order of supplies for hobby and creative crafts, bringing together the most creative minds in the industry for an exchange on current collections, trends and services related to knitting, crochet, sewing, embroidery and creative activities. The main objective of the 2024 edition is to support the individual growth of the craft industry, addressing the evolving needs of the specialized trade and the growing digital challenges. The program of the event, rich and partially renewed, will focus on sustainable marketing strategies, preparation for digitization and effective positioning in the specialized trade.
Four new areas for the Cologne 2024 event: H+H rewards the talents of the future
Among this year’s novelties, there will be four new event zones, which will offer interactive and training programs to make the industry more prepared for the future and promote new talent. Visitors can expect talks, in-depth workshops, panel discussions and masterclasses with industry experts. In addition, the last day of the fair will be dedicated to “Future Talents”, offering young professionals, start-ups and students the opportunity to present themselves to an international commercial audience and establish valuable contacts. H+H cologne 2024 is committed to highlighting business-relevant aspects, such as marketing and expansion of scope through different channels and sales platforms, through exclusive workshops that will complement the consolidated talk program. This event is a unique opportunity for participants to rethink their business prospects, discover innovative approaches and experiment with new ideas directly on site.
The H+H cologne 2024 promises to be an event full of inspiration, innovation and growth opportunities for the entire craft industry, offering an ideal platform to jointly shape the future of the industry: Manifattura Foderami Cimmino will also be present at the event, at HALL 11.2, STAND C55.
